How to transform into a data-focused SaaS company by 2024



Build the Foundation: SaaS Metrics

The insights hidden in your SaaS solution and business operations can uncover valuable dimensions of your strategy including understanding profitable customer segments, shaping feature prioritization, analyzing infrastructure costs, and driving product-led growth. In this session, we will explore:


Insights from Erik Peterson, Founder/ CTO of CloudZero, a leading Cloud Cost Intelligence Platform

Metrics that are critical for scaling the business and how to get started

Proven best practices, strategies, and patterns for capturing and analyzing metrics




Next Generation SaaS Insights with AI/ML

Machine Learning (ML) is everywhere. The question is: how and where can you put it to work for your business? In this session, we’ll look at:


Everything you need to know about AWS Machine Learning technology for SaaS

How companies are using AI/ML in SaaS to disrupt the market and drive business impact

Best practices for implementing AI/ML in SaaS and how to get started

SaaS Cost Analytics: A 360 View

Knowing the true cost of operating your SaaS solution can reveal valuable insights for your business. Unlocking these insights is an organization-wide effort and can enable the business to evolve pricing models, drive higher profit margins, and improve the product strategy. In this session, we’ll discuss:


What is a cost-aware culture how does it impact profitability?

How business and technical teams can break down silos to collaborate on cost insights

Where to begin when defining your cost models and product roadmap, and how to iterate


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Becoming a data-driven SaaS business is not just a matter of collecting data, but of using it wisely to make informed decisions that align with your goals. Data can help you understand your customers better, optimize your product features, reduce your operational costs, and leverage the power of AI/ML to create innovative solutions. In this blog post, I will share some insights from my experience as a SaaS business expert on how to build the foundation of SaaS metrics, use AI/ML to gain a competitive edge, and adopt a cost-aware culture that boosts your profitability.

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